what we do

We help organizations solve their most challenging problems through digital transformation.

Discovery + Ideation

We gain a deep understanding 
of your customers.

Strategy + Roadmap

We develop plans that achieve your goals

Design + Content

We create experiences that delight your customers.

Technology + Infrastructure

We build high-quality and scalable products.

Measure + Iterate

We continually perfect the product.

recent work

Hiring Fresh has been one of the best decisions we’ve made. They are a trusted partner, create beautiful designs and have delivered on time and on budget. They will be a critical part of hitting our goals in 2021.

Whitney Johnson
CEO + Author + Thought Leader
who we are

We are seasoned digital experts who have built, scaled, and managed successful online businesses.

$1 billion

in online revenue

30+ years

leadership experience

15 products

successfully launched

2 unicorns

built and scaled


of ANGI in 2017

Zero bugs

just kidding (we're not that good)

what we have to say

Client Work |

Hoffman App

Turning Mindfulness into Habit

The Hoffman Process is a renowned week-long healing retreat where participants learn how to transform the counterproductive beliefs and patterns that limit their happiness and potential. Over 100,000 people worldwide from all walks of life have completed the Hoffman Process and their community of graduates is incredibly passionate about their experience. Hoffman asked Fresh to help them build an app that would support and inspire graduates to continue their self-discovery journey in their daily lives.

Kynley Wallace

Kynley Wallace

Client Work |

Whitney Johnson’s Disruption Advisors

Powering Individual Transformation and Organizational Growth Through Technology

Whitney Johnson, an author, CEO and one of the 50 leading business thinkers in the world as named by Thinkers50 hired Fresh to help launch a technology company, Disruption Advisors, which offers online assessments and leadership development for individuals and organizations. Fresh designed and built a custom software solution and assessment, helping to scale and grow Disruption Advisors .

Kynley Wallace

Kynley Wallace

Article |

What Your Designer Wants You to Know Before You Start Working Together

Design Process

I’ve noticed a trend when I kick off a new working relationship with a client who hasn’t worked with designers much in the past. They tend to say the same thing right off the bat- that they're uncreative and don't know how to talk about design. First of all, I sincerely doubt that you are uncreative. Second, just because you don’t know the difference between kerning and tracking doesn’t mean you and I can’t collaborate on the design of your site (both deal with the space between letters- don’t worry about it).

Kynley Wallace

Kynley Wallace

The Fresh leadership team was instrumental in HomeAdvisor’s rapid growth from early-stage company to IPO. They led many of the significant product initiatives that resulted in HomeAdvisor becoming the largest online home services marketplace.

Chris Terrill
retired CEO of HomeAdvisor / ANGI Homeservices and Tech Investor